Scholastic Surf Series

From the blog

Dragon Field Trip

Attention High School Students!!

DRAGON FIELD TRIP- Hurley Pro at Trestles
Who: Students at local high schools in San Diego and OC.
What: Come down to the Hurley Pro and get a free gift pack and lunch coupon on Dragon.
Where:  Check in Dragon sunglass display at the Hurley Retail Area at event.
When: Event looks like it is a go for Sunday 9/15.  Best day for students..no school.
Why: To get the young surf fans to the beach to watch the world’s best surfers at the best wave here.
Activation:  
  1. Forward this flyer to your contact lists with the invitation attached and ask them to re-post on Instagram and Facebook
  2. Word of mouth and letting the students know
  3. Email lists that the coaches and surf programs may have internally.  Dragon will not access these as private.
  4. Wording for invite (use this):  “Dragon invites all students down to Trestles for the #DragonFieldTrip to the Hurley Pro.  Free backpack stuffed with gear and Free lunch coupons!!  Just check-in at the Retail Area on the beach contest site by the @Dragon display to get your stuff.  See you there..”
    dragonfieldtrip